How Square Started Small and Yielded Big Results

Business Launch Lessons

Launching your business idea? How to do it without breaking the bank. Start with a minimally viable idea and test the waters, before committing significant resources.  This helps you fine tune your offerings.   Minimally Viable Product/service is the way most successful companies are built. Join the conversation with Ben Stein, of The SMBX and learn how Square went from a minimally viable product/service to what it is today.

Ben Stein grew up working for his parents’ small business, a summer camp called The Road Less Traveled. Prior to SMBX, he spent multiple years working at Square, helping small business transition to credit cards and software that would grow their business. During his time at Square he helped the organization scale from 250 employees to over 2000. Post Square, Ben joined Opendoor, which helps people buy and sell homes online. At Opendoor, Ben worked with realtors, banks, relocation providers and other channel partners to grow Opendoor. 

As Director of Business Development at SMBX, Ben works directly with small and medium businesses and assists them through the underwriting and fundraising process.